Need sponsors for your fundraising event? A sample sponsorship letter can help. It’s a formal request for financial support. Nonprofits often use them to get funds from businesses or individuals.
Writing a sponsorship letter can be tough. You want to be professional and persuasive. But where do you start?
Don’t worry, we’ve got you covered. We’ll share letter templates and samples. These will make writing your sponsorship request easy.
Sample Letter To Request Table Sponsorship For Fundraising Event
[Your Organization’s Letterhead]
[Date]
[Sponsor’s Name]
[Sponsor’s Address]
**Subject: Sponsorship Opportunity: [Event Name] Fundraising Event**
Dear [Sponsor’s Name],
We are writing to invite [Company Name] to become a table sponsor for our upcoming fundraising event, [Event Name], on [Date] at [Location]. This event aims to raise crucial funds for [Organization’s Mission/Cause].
[Event Name] will feature [Briefly describe event highlights, e.g., dinner, entertainment, auction]. We anticipate [Number] attendees, including community leaders, business professionals, and dedicated supporters of [Organization’s Cause].
By sponsoring a table at [Event Name], [Company Name] will receive prominent recognition, including:
* Your company logo displayed on the table.
* Acknowledgment in the event program.
* Verbal recognition during the event.
* Opportunity to network with attendees.
A table sponsorship is available for [Dollar Amount]. Your contribution will directly support [Specific program or initiative that the funds will benefit].
We have enclosed a sponsorship package with further details. We would be delighted to discuss this opportunity with you further. Please contact [Your Name] at [Your Phone Number] or [Your Email Address].
Thank you for considering supporting [Organization Name] and our mission.
Sincerely,
[Your Name]
[Your Title]
[Organization Name]
html
How to Write Letter To Request Table Sponsorship For Fundraising Event
Crafting a Compelling Subject Line
- Keep it concise and evocative. Instead of a generic “Sponsorship Request,” try something like “Partner with Us: Making a Difference at [Event Name]” or “Elevate Your Brand: Table Sponsorship Opportunity.”
- Personalize it whenever feasible. If you have a pre-existing rapport, leveraging that connection can make your email stand out amidst a deluge of solicitations.
- Ensure it clearly signals the purpose of the communication. Ambiguity breeds indifference; clarity commands consideration.
The Salutation: Addressing Your Prospective Benefactor
- Always strive for personalization. “Dear [Name]” is invariably more effective than “Dear Sir/Madam” or “To Whom It May Concern.”
- Verify the spelling and title of the recipient. A minor error can create an incongruous first impression.
- If you lack a specific contact, research to find the relevant decision-maker. It demonstrates initiative and respect.
The Opening Paragraph: Hooking Their Attention
- Immediately state the purpose of your letter. Don’t bury the lede. Be upfront about your request for table sponsorship.
- Articulate the event’s mission and impact. Illustrate why their support is consequential.
- Incorporate a compelling statistic or anecdote to underscore the urgency and importance of your cause.
Detailing Sponsorship Benefits: What’s in It for Them?
- Clearly enumerate the benefits of sponsoring a table. This could include brand visibility, networking opportunities, or recognition in event materials.
- Quantify the value proposition whenever possible. For instance, “Reach a targeted audience of over 300 industry professionals.”
- Tailor the benefits to the sponsor’s potential interests. Understand their marketing objectives and demonstrate how your event aligns.
Stating the Sponsorship Specifics: The Nitty-Gritty
- Clearly delineate the cost of table sponsorship. Provide tiered options, if available, to accommodate varying budgetary capacities.
- Specify what the sponsorship includes: the number of seats, placement of the table, any promotional inclusions.
- Outline the payment methods accepted and the deadline for securing a sponsorship.
The Closing: A Call to Action
- Reiterate your gratitude for their consideration. Express your appreciation for their time and potential support.
- Include a clear call to action. Invite them to contact you to discuss the sponsorship opportunity further or to receive additional information.
- Provide your contact information, including phone number and email address. Make it easy for them to respond.
The Sign-Off: Leaving a Lasting Impression
- Use a professional and courteous closing. “Sincerely,” “Respectfully,” or “Warmly” are all appropriate choices.
- Include your full name and title. This adds credibility and clarity.
- Proofread meticulously for any grammatical errors or typos. A polished letter reflects organizational professionalism.
html
Frequently Asked Questions: Table Sponsorship Request Letters
This section addresses common inquiries regarding crafting effective letters to solicit table sponsorships for fundraising events. Understanding these nuances can significantly improve your outreach and fundraising success.
What information should be included in a table sponsorship request letter?
The letter should clearly state the event’s purpose, date, time, and location. Highlight the benefits of sponsoring a table, the sponsorship levels available, and the impact of their contribution. Include contact information for follow-up.
How do I determine the appropriate sponsorship levels to offer?
Research similar events and consider your organization’s needs. Tiered levels should offer varying degrees of recognition and benefits, catering to different budget capacities.
Who should the letter be addressed to?
Address the letter to a specific individual, ideally the person responsible for philanthropic decisions within the organization you are targeting. Researching the appropriate contact is crucial.
How long should the sponsorship request letter be?
Aim for brevity and clarity. The letter should ideally be one page, concisely conveying the essential information and making a compelling case for sponsorship.
What is the best way to follow up after sending a sponsorship request letter?
Follow up with a phone call or email within a week or two of sending the letter. Be prepared to answer any questions and provide additional information about the event and sponsorship opportunities.